Hi Reader

Here's a situation I hear about a lot and a common question I get asked by multitalented folks (or, speaking for myself, "I'm bored! Next!").​
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​"I work with different companies across different industries. It's hard to think of one sentence that works for everyone. How do I find only one way to say it?"

Maybe you do need more than one pitch for different audiences, but whatever you say almost always wraps around what I call the "Golden Thread" that runs through it.

I’ve done a lot of things: photojournalist, CBS News reporter, multilingual website manager, user experience analyst at NPR.org, and more.
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They may look unrelated, but there’s a ONE Golden Thread running through everything. I can see the bottom line of a complicated thing and boil it down quickly, clearly, and precisely.
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Your Golden Thread is the deeper WHAT underneath all your jobs, services, and industries.
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​How to find your Golden Thread

The problem is that it’s hard - actually, it's impossible -to see your through line from inside your own head.​
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​The way to uncover it is to get out of your head and look at it from the outside:
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⚡️ List the jobs and services you’ve enjoyed doing and list the tasks you most enjoyed.
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⚡️ Write down what people consistently came to you for—or praised you for in reviews and testimonials.
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⚡️ Notice the common thread. I'll bet you a free message clarity checkup it's in there.
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Is your Golden Thread inside a tangled ball of words? I can help you find it. It's what I'm always doing all the time and it's the thing people always come to me for help with.